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James Gunn Slams $700 Million ‘Superman’ Flop Speculations: Calls It ‘Nonsense’!

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Blake Harrison

James Gunn Says It’s ‘Nonsense’ to Think ‘Superman’ Will Flop If It Doesn’t Make $700 Million

James Gunn’s new “Superman” film is poised to set the stage for a revamped DC Universe, yet despite the high stakes, Gunn, who serves as DC Studios’ co-CEO alongside Peter Safran, isn’t overwhelmed by pressure. In a recent discussion with GQ magazine, which featured “Superman” lead David Corenswet, Gunn dismissed the notion that his project is teetering on the brink of high risk, contrary to some opinions.

“There are certainly expectations tied to it, but it’s not as monumental as some suggest,” Gunn remarked. He addressed the financial speculations, saying, “People talk about needing to gross $700 million to be considered a success— that’s just silly. The situation isn’t as dire as it’s made out to be.”

With “Superman” heralding a fresh era for the DC Universe, which already includes a completed “Supergirl” movie and forthcoming reimaginings of Batman and Wonder Woman, the industry’s eyes are on how it will fare financially. The movie, rumored to have a budget around $200 million, debuts in a period where superhero films no longer guarantee blockbuster returns. This is evidenced by Warner Bros.’ recent underperformers in the DC Universe, such as “Shazam! Fury of the Gods” and “The Flash” in 2023, and Marvel’s struggles continuing into 2025 with films like “Captain America: Brave New World” and “Thunderbolts,” both of which saw significant losses.

In a 2023 Rolling Stone interview, Gunn pointed out that the decline of superhero movies at the box office isn’t necessarily due to “superhero fatigue.”

“The issue isn’t superheroes per se, but the narrative quality,” he explained. “Characters like Superman, Batman, or Iron Man are beloved because they are compelling. If the screen is filled with incoherent content, it becomes tiresome.”

Gunn further elaborated during the “Inside of You” podcast, criticizing the lazy approach often taken with superhero narratives. “There’s a tendency to rush into making movies or sequels because the original was somewhat successful, without considering what makes the story unique or why it’s essential,” he commented.

“Superman” is set to premiere in theaters on July 11, released by Warner Bros. and DC Studios.

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