As if collaborations with Usher and Avicii weren’t enough, Martin Garrix has gone one step ahead and collaborated with Tiesto for a brand new track for 7 Up‘s brand new campaign.
The track, titled ‘The Only Way Is Up‘ moves towards a more uplifting, progressive house sound and is accompanied by a behind the scenes video, which is extremely well produced and shows both the producers talking about each other and the current dance music scene today. The campaign is also an indication of big companies taking an active interest in electronic music and investing heavily into it to reap benefits.
Check out the video here
LET’S GOOO! Teaming up with @7UP and @Tiesto to light up the desert! #7x7UP https://t.co/WMJReBZ1IB
— MARTIN GARRIX (@MartinGarrix) March 26, 2015
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